The UK company of Mondelēz International retains long-term agency partnership for an additional three years.
Hanover Communications has been named as the trade communications consultancy for Mondelez International. Following a competitive pitch, the renewed contract will extend Hanover’s tenure to nearly a decade.
The win builds on a long-standing existing relationship established in 2019 where Hanover Communications has played an influential role in the continued growth of Mondelēz International, maker of Britain’s biggest brand, Cadbury, as well as other leading brands including Philadelphia, Dairylea, Maynards Bassets, Sour Patch Kids, Oreo and Ritz.
Susan Nash, Trade Communications Manager at Mondelēz International, said: “Hanover has been a trusted partner to our business for several years. The agency’s deep understanding of both our brands and the wider industry, combined with a strong track record of delivery, made the decision a natural one. We’re excited to continue working together as we build on this momentum and support our future growth.”
The account will be led by Jennifer Cirillo, Senior Account Director at Hanover, who said: “We’re proud to continue our partnership with Mondelez International. Working across such an iconic portfolio of brands is a fantastic opportunity, and we’re looking forward to building on our work to deliver even greater impact.”
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