Sinéad is an award-winning senior communications and reputation management professional, helping to protect and enhance the reputations of her clients through providing expert advice and developing and delivering effective communications strategies.
Her areas of specialism include Crisis Communications and Change Management, Public Relations – including media relations, thought leadership and campaigns – and Internal Communications and Employee Engagement. She has experience across a broad spectrum of sectors including financial services, FMCG, retail, travel, technology, third sector, healthcare, energy and education.
Sinéad was awarded the title of ‘CIPR Inside Internal Communicator of the Year' at the 2020 Internal Communications & Engagement Awards and 'IC Professional of the Year' at the IC Brilliance Awards 2020. She is also a Fellow at the Institute of Internal Communications and a published author.